Describe your brand in one word. Enter it into the shop name generator.
Instant brand-names with Shopify’s store name generator.
Use Shopify's simple name generator to search for business names and check domain availability instantly.
Get the domain name that fits your simple store and your personality (before someone else does).
Hop out of the brand name generator and into your free 14-day trial.
Unique names can help make your business memorable and appealing. They often convey vivid imagery or mood and make a lasting impression on your target audience.
Modern names are trendy, fresh, and can help you stay front of mind with your audience. They're often inspired by what's current or popular, so they're great for trendsetting businesses.
Quirky names allow you to differentiate your business from competitors by using unusual and unconventional words. Because quirky names can help convey specific key concepts and values, they're a great way to distinguish your brand.
Dependable simple business names have a way of getting right to the point and establishing trust. Customers will think of your brand as a reliable business that can always be counted on to meet their needs.
Creative names are memorable and can help you stand out from other businesses in the same niche. They allow you to connect with your audience on a more personal level and establish an emotional connection.
Keep your company name simple, catchy, and brandable.
If you already have a name for your simple business in mind, ask yourself "Why this one?" Ideally, you want your business name to be short and catchy so it's easy for customers to remember. It's also a good idea to use basic spelling and avoid acronyms or abbreviations.
Limit your simple business name to 10-15 characters
Stay away from slang words
Make sure spelling is easy
Keeping your business name simple also makes it easier for customers to find you in Google search results or social media.
Avoid hyphens and numbers
People misspell things all the time. While you can't change this, you can reduce the odds of it happening to your simple business name by avoiding hyphens, numbers, and other tricky spelling. For example, using "2" in place of "to" could confuse people searching for your business online. This is also a consideration when finding a domain name, which we'll cover a little later.
Avoiding symbols and weird characters can help make it easier for your audience to find you, which is extremely important in the early days of building a brand.
You should stay away from:
Using numbers and words together
Doubled letters in combined words
Incorporate SEO keywords into your simple business name, if possible.
If you want to make your business name search engine friendly, try to include a relevant keyword in it, like "tennis" or "candles." Not only will this give potential customers more context about what your business is about, but it can also improve your chances of ranking well in Google search results.
Get creative with the words you use for your business name. A good strategy is to create a list of broad keywords that describe your products, then add a branded term. You can combine and rearrange terms in different ways to see what works best.
Consider using the formula [brand name] + [broad keyword] = [business name]:
Holistic + apparel = Holistic Apparel
Dean's + drones = Dean's Drones or Drones By Dean
Cosmos + cosmetics = Cosmos Cosmetics
One to two keywords are enough in your simple business name. Any more and it may seem annoying to potential customers
After picking your business name, the next step is setting up your website so people can find you. You'll
need a domain name checker for this, which can inform you if a domain has already been registered. Using
the Domain Name Generator from Shopify can help you check domain name availability in just a few clicks.
Before you register a domain name, you'll need to make sure that it isn't already taken. Here are three ways to check:
- Run a trademark search on USPTO.gov, which is a trademark database, to see if the name is trademarked
- Check social media platforms, like Instagram, Facebook, and TikTok to make sure you can create your accounts in the future
- Search on Google to check if your brand name is associated with another business
The .com extension is the most widely used domain extension on the Internet. It's easy to remember and to type as most smartphone keyboards have a dedicated .com key. It's more expensive to get a .com domain than a country code top-level domain (ccTLD) like .ca or .uk, so if you're a local business, it might not make sense for you to purchase this type of TLD.
If you sell only to one country this option makes it clear to your audience
If you sell baby clothes and accessories you can try this domain extension
If you are a cosmetics brand this TLD is a great differentiator for your business
If you sell bicycle-related stock this is the ideal way to let your audience know
Alternatively, if you operate your simple business name solely in one country, like Ireland or India, you can use a country code TLD to highlight this about your business. It can help build trust with your audience and rank faster on search engines in this locale.
The business name generator works in a few short steps. Think of a word that best describes your business. Then, input the word into the name generator field. Press the "Generate names" button, and you’ll have a hundred simple business names to choose from.
First, nail down your business strategy. Think about your vision, goals, and audience profiles.
Once you’ve completed your strategy, brainstorm the words that best describe your business. What do you sell? What makes your brand different from others in your niche?
With that list, go ahead and research what other businesses in your industry are doing.
One of the most important things is to verify your proposed business name isn’t already taken. Remember, Shopify’s free brand name generator is here to help inspire a creative and unique name for your business.
Some simple boutique names include "Poppy", "October", "Fawn", "Original One", and "Easy Fashion."
Yes, the simple company name generator tool from Shopify is free to use for everyone. You can run as many searches as you like.
"Lake House", "The Row", "Lush", "Pish Posh", and "Muse" are all examples of cute and simple business names.