Hat Trick BBQ started in a garage when two hockey dads decided to do something with all the broken hockey sticks we had accumulated over the course of many years.
We first presented the idea to the buyer at Hockey Monkey who loved the idea and placed an order on the spot. From there, we have re-purposed over 13,000 sticks and are now working with over 60 hockey teams across the US and Canada including 20 NHL teams.
How did you earn your first sales? Which channels are now generating the most traffic and sales for you?
Our first sale came from our first meeting. We knew we had a product that was perfect for the hockey world and who better to get behind us than Hockey Monkey.
Tell us about the back-end of your business. What tools and apps do you use to run your store? How do you handle shipping and fulfillment?
We use shopify, all forms of social media, fedex, and ups. We handle all aspects of the ordering process from the moment we receive the order to the moment it leaves our warehouse.
What are your top recommendations for new ecommerce entrepreneurs?
Respond quickly to your customers and provide excellent customer service. Word of mouth is one of the best ways to advertise. Support charitable causes that are related to your business.