Everything you need to sell cakes
Free resources
Professional tools
Smart marketing
Award-winning support

Learn more about selling cakes
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To sell cakes online, decide what types of cakes you want to sell, such as birthday or wedding cakes, and who you can market them to. Then, you'll need an online store where customers can order them. Shopify's all-in-one commerce platform offers more than 80 professional website templates and themes to create a unique online store for your cakes.
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Shopify can help you instantly build your online cake store and mobile app, and connect with your customers through features like social media integration and SEO tools.
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There are many benefits to selling cakes online through a Shopify website. Analytics and website traffic reports can help you learn about where your customers are coming from and what occasions they need cakes for. SEO product tags can help you reach new customers through search engine discoverability. There are many apps on the Shopify App Store to help with things like marketing, managing and tracking the progress of cake deliveries, and improving the customer experience.
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Cake prices vary, depending on the cost of the ingredients and time spent creating them, and if they are custom creations. The cake’s size, flavor(s), frosting, and design are also important factors. Use Shopify’s free profit margin calculator to ensure you're pricing your cakes in a way that leaves you with a profit.
Scale your sales
Powerful apps
Showcase your cakes with professionally edited photos or build customer loyalty with rewards programs. With over 6,000 options in the Shopify App Store, you can customize your store experience and test for success.
Sell everywhere
Sell your cakes online, in-person, and wherever your customers are. Quickly accept payments, view sales, fulfill orders, and track inventory with the Shopify POS app—no matter where you sell.



Scalable pricing plans
For cake businesses at every stage and size
Basic
Best for new ecommerce businesses with occasional in-person sales
Shopify
Best for growing businesses selling online or in-store
Advanced
Best for scaling businesses that require advanced reporting
Starting a different type of business?
Learn how Shopify can help you start, run, and grow your business—no matter what you sell.
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