Ecommerce automation

Build your brand. Not your workload.

Turn tasks into automated workflows so you can get back to business.

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Do more. Faster.

Every day your organization faces a flood of tasks, processes, and demands. As your business grows, systems multiply.

Shopify Flow is the first ecommerce automation solution that connects your ecommerce systems and tools with seamless integrations. So you and your team can focus on your brand, not your tech stack.

Simplicity

Streamline your commerce operations.

Start automating in seconds with easy-to-use templates. Instead of disconnected apps, third-party tools, and manual workarounds, Flow is built right into your commerce platform.
Watch the Flow demo (5 min)
  • Tag and segment customers based on buying behavior
  • Automate inventory management for low-stock products
  • Standardize merchandising and product organization
  • Track and reward customers based on lifetime spend
  • Automatically cancel high-risk orders or prompt a review

Find out how automation can fast-track your growth.
Request a Shopify Plus demo

Efficiency

Connect your business tools.

Simple workflows help you automate the most complex processes. But the power of Flow goes beyond your store. Connectors integrate the apps you use across your business, without a single line of code.

Are you an app developer? Learn how to integrate with Flow

Experimentation

Flexibility and freedom to experiment.

Put new campaigns and ideas into action in just a few steps. A simple trigger-condition-action formula lets you create custom workflows to fit your business, on your terms. Then, spread your success by copying your most effective workflows across stores.

Building a custom workflow (2 min)

Find out how Flow automates your growth.

Reward customers

Offer high-value customers personalized service and deals.

Optimize merchandising

Stay on top of reordering your products based on inventory levels.

Prevent fraud

Flag or cancel high-risk orders to stop fraudulent orders in their tracks.

Focus on your customer. Not your tech stack.

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