
Founder Stories
These are the stories of the brave and the bold, the planners and the risk-takers, the dreamers and the doers. In conversations with the diverse Shopify founder community, we uncover the secret ingredients of success. Be inspired to take action by those who have paved the way before you.


Suds to Stardom: How the Founder of Royalty Soaps Went Viral on YouTube

She Built a Toy Brand to Fill a Market Gap—and Teach a Generation to Love Their Hair

How Shop Pay Installments Drove 10x More Installments Revenue for Pillow Cube

How Ondo's Customers Using Shop Pay Installments Are Spending 2x More Than Regular Customers

Selling Sunshine: How a Former Mortgage Professional Became TikTok’s Plant Mom

Your Friendly Neighborhood Pen Shop: How Phidon Pens and Shopify Capital Took a Local Favorite to the Next Level

How Frostbeard Studio’s creative duo avoided the “burnout” of shipping orders themselves

Flipping Violins and Slurping Noodles: The Life of a Serial Entrepreneur

Empowering Phenomenal Women Everywhere, One Shirt at a Time
50 Exceptional Shopify Stores to Inspire Entrepreneurs
